How do you communicate with your fans around the world?
William McCarthy (Billy), the frontman of the band Augustines, has been persuing a solo career since the band unfortunatley had to end (we all hope temporarily!). Embracing technology, Billy began to produce a podcast to connect with his fans and update them on the latest news and events in his life. The system being used was closed down leaving Billy and his fans without an easy medium to distribute his podcast.
I contacted Billy and offered help in creating a dedicated website where he could continue to post his podcast.
The new website now allows visitors to directly stream the podcast from the site. In addition to this the podcast is now available via iTunes and android increasing the exposure.
Tracking and analytics allow us to gather anonymised data and statistics such as number of stream, downloads and user location.